Business Benefits
Customer Data Hub enables a single view of your customers and unlocks the true business potential of your Oracle CX deployment.
Unlocks the business potential with Single Customer View, through rapid implementation time with pre-built integration and pre-configured UI with the Oracle CX Suite.
Achieve business growth through increased cross-sell/up-sell opportunities, enhanced customer experiences and improved customer retention.
Increased efficiency through quick cleansing and matching of external lists or events list with your Customer master, to determine the prospects, by simple drag and drop.
Clear visibility of data flow through cleansing, matching, merging and de-dupe process allows on-going data management refinements.
Current, complete and readily available single source of truth of your customer data improves enterprise level operational efficiency, productivity and reliability.
Accurate customer data through automated information management, reduces operational cost through reduced manual effort and reduced marketing cost such as mailing.
Enables targeted and personalised marketing campaigns results with improved campaign response rate and increased sales.
Complete profile of the customers with traceable cross reference, enables legal compliance and reduces risks.
Consolidated and reliable customer data advances your analytical ability and provides deeper insight.